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Customer Insight Manager

ประเภทงาน : เจ้าหน้าที่การตลาด/เจ้าหน้าที่ส่งเสริมการตลาดประกาศวันที่ : 14 มกราคม 2562

Customer Insight Manager

  • วุฒิการศึกษา

    - ปริญญาตรี
    - ปริญญาโท

  • สาขาวิชาชีพ

    - บริหารธุรกิจ

  • เงินเดือน/ค่าตอบแทน

    -

  • ตำแหน่ง

    1 ตำแหน่ง

รายละเอียดของงาน

Job Responsibilities:

  • Evaluate product categories performance of Makro. Identify weakness of each category by Market Data
  • To develop and deliver a program of analysis which including analysis internal and external data such as market and global information.
  • Join business overview with commercial team.
  • Meeting with commercial by monthly basis to update economic situation and Makro business performance for Food Retails and Food Service.
  • To manage strategic project for Trade Insight and work planning organization.
  • Provide advanced analytical approach to store level & data analysis to drive business develop and influence category recommendations regarding assortment, category adjacency, and product flow, broaden level of influence throughout the stores.
  • Develop innovative merchandising strategies/tactics focused on driving profitable and growth of product category.
  • Support for shopper research initiatives, and assume project management responsibilities for the research, including conducting, analyzing, and communicating results, as well as development of action-oriented recommendations.
  • Review and analyze existing consumer/shopper research materials to identify new learning to address current business issues.
  • Build the data modeling necessary to run analysis and generate insights with sales forecast.
  • Identify opportunities and challenges. Prioritize and provide solutions to overcome the
    challenge or maximize the opportunity for each categories.

คุณสมบัติผู้สมัคร

Qualifications:

  • Minimum a Bachelor Degree in Business Administration, Marketing Management or data
    sciences other relevant courses.
  • At least 2-5 years experience in data analytic and has experience to work with Nielsen, GFK, Dunhumby, EYC reports for analysis Category performance would be advantage.
  • 2-3 year experience with a major retailer or equivalent retail business/ industry experience.
  • Excellent leadership, communication and interpersonal communication skills
  • Advanced level strategic project and work planning organization.
  • Demonstrated initiative to analyze and resolve problems quickly, efficiently and collaboratively.
  • Excellent communication and interpersonal skills
  • Extensive understanding of strategic thinking and ability to apply tactics
  • Can work under pressure.

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